The Bulldog 2010 compendium

In spite of gloomy economic forecasts at the beginning of 2010, we trusted in our ability to manage our clients’ brands through the industry downturn with resolve and acumen. This publication compiles the projects through which we have lived our values into a beautifully illustrated, 70 page brochure, complete with letterpress printed, cardboard mailing case.

It covers pretty much all the brand-related disciplines we work in, from customer insight studies to identity design, advertising to web sites, packaging to corporate communications, environments, interfaces, games etc.

We are deeply thankful to the people who continue to place their faith in Bulldog and look forward to producing next year’s edition.

Happy 2011 to you all!

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Direct mail postcards for UK Healthcare Cashback Plan – Paycare

Bulldog designed this set of direct mail postcards in 2001, in order to take advantage of a targeted mailing list of people that enquired about healthcare insurance but did not follow up on it. They were printed in bright colours on uncoated stock and used clever die cutting to further dramatize key messages. Details about the benefits of Paycare’s Cashback Plan were printed on the back of the postcards.

Paycare direct mail postcards