Witty imagery for Bulldog’s 20th anniversary
Over the years our company has been very comfortable with presenting a witty face to the world – from our choice of name to the imagery that people associate with Bulldog.
6th December, 2009(0 Comments)
30th May, 2009(3 Comments)
Helping Birdlife Malta stimulate social conscience about illegal hunting
Unfortunately, Malta has developed a shameful reputation around Europe for the illegal hunting of birds and each year hundreds of migrating birds are systematically slaughtered. The island is a vital stepping-stone for birds on their exhausting journey northwards, hence this is not just an issue for Malta – effectively, the conservation efforts of many European countries are being hampered.
5th May, 2009(0 Comments)
A patriotic hair stylist gets a new identity
After 20 years in Malta, Cheri – an Irish hair stylist, retains strong feelings for her homeland. She asked Bulldog to create an identity that would suggest her place of birth as well as her trade. From a purely practical point of view, the identity needed to work across a whole host of ancillary applications such as towels, signage, salon interiors and stationery.
Our solution was to create an image immediately associated with hairdressing; that is also visual shorthand for Cheri’s nationality.
4th May, 2009(0 Comments)
A packaging solution helps Eyespy move leftover stock
All retail shops are familiar with the problem of leftover stock – especially after big holidays like Xmas. The usual approach would be to sell the merchandise at drastically reduced rates in seasonal sales.
When giftware chain – Eyespy asked Bulldog to help with this problem, we suggested using an alternative approach. By combining different items into loosely related groups, housing them in this custom made package and selling them as stand alone sets, our client not only drastically reduced his excess stock but also turned a healthy profit.
4th May, 2009(0 Comments)
Logo design love
We’ve always been fascinated by logo design. When reviewing the portfolios of creative applicants hopeful of working with our company, we tend to drift towards the logos section first. I think this is because in this discipline, it’s difficult for creatives to mask a lack of ideas with slick printing processes and expensive paper stocks. Designing good logos is pretty difficult and in a world suffering from information overload, arresting viewers’ attention momentarily and leaving them with a lasting impression requires designers to be: daring, distinctive and to master the enviable ability to make less say more.
If you’ve spent the day reviewing portfolios, it’s not impossible that you could be seduced by miracles of presentation and glossy style. Not so with logos – these only really work when execution and content are inseparably fused – making the execution part of the content. Take it from us, it’s rare but you’ll know when you see it.
4th May, 2009(1 Comments)
Swedish Psychotherapist – Linda Åklundh reveals a new identity
Traditionally, identities in this field tend to be very restrained and sometimes downright pretentious. Gestalt Psychotherapist – Linda Åklundh expressed a determination to avoid the clichéd approach adopted by many in her field.
Bulldog immediately realised that the solution to Linda’s problem would lie in our ability to reduce a seemingly complex message down to a memorable, engaging idea. Once we decided that what Linda does is: ’sort out puzzles in people’s heads’, this logo just sort of drew itself.
Linda says that she just can’t stop handing out her new business cards – the change in peoples’ faces as they figure out the meaning for themselves is priceless. We couldn’t agree more – in our opinion, the best communications leave room for audience participation.
4th May, 2009(3 Comments)
Chic, jam packaging for Bakke
The Bakke family have harvested and canned seasonal fruit in the Trondheim area of Norway for over 150 years. Their delicious jams are made in traditional open pans using fruits native to the area – such as strawberries, blueberries, raspberries and multe (cloudberry). For years, the jams were stored in glass Kilner style jars, adorned with hand printed labels and sold at farm produce markets in districts surrounding Trondheim. However, demand for Bakke jams reached a scale that necessitated more sophisticated production, marketing and distribution methods and today, these jams compete with hardier (but less authentic and tasty), mass produced, jam brands on the shelves of Trøndelag’s supermarkets.
4th May, 2009(0 Comments)
Self promotional collateral for Bulldog
This brochure and corrugated card case is the physical version of our blog. It is spiral bound meaning we can customise it according to the type of work clients are interested in and is printed on a metallic paper stock – using foil inks. We usually add new pages to it every few months.
