Bulldog - Branding Malta | Brand Consultants Malta | Branding Companies Malta | Rebranding Malta

We’ve always been fascinated by logo design. When reviewing the portfolios of creative applicants hopeful of working with our company, we tend to drift towards the logos section first. I think this is because in this discipline, it’s difficult for creatives to mask a lack of ideas with slick printing processes and expensive paper stocks. Designing good logos is pretty difficult and in a world suffering from information overload, arresting viewers’ attention momentarily and leaving them with a lasting impression requires designers to be: daring, distinctive and to master the ability to make less say more.

If you’ve spent the day reviewing portfolios, it’s not impossible that you could be seduced by miracles of presentation and glossy style. Not so with logos – these only really work when execution and content are inseparably fused – making the execution part of the content. It’s rare but you’ll know when you see it.

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Traditionally, identities in this field tend to be very restrained and sometimes downright pretentious. Gestalt Psychotherapist – Linda Åklundh expressed a determination to avoid the clichéd approach adopted by many in her field.

Bulldog immediately realised that the solution to Linda’s problem would lie in our ability to reduce a seemingly complex message down to a memorable, engaging idea. Once we decided that what Linda does is: ‘sort out puzzles in people’s heads’, this logo just sort of drew itself.

Linda says that she just can’t stop handing out her new business cards, “The change in peoples’ faces as they figure out the meaning for themselves is priceless.” We couldn’t agree more – in our opinion, the best communications leave room for audience participation.

Two generations of the Bakke family have harvested and canned seasonal fruit in the Trondheim area of Norway. Their delicious jams are made in open pans using fruits native to the area such as strawberries, blueberries and raspberries.

For years, the jams were stored in glass, Kilner-style jars, adorned with hand printed labels and sold at farm produce markets in districts surrounding Trondheim. However, demand for Bakke jams reached a scale that necessitated more sophisticated production, marketing and distribution methods and today, these jams compete with hardier (but less authentic and tasty), mass produced jams on the shelves of Trøndelag supermarkets.

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This brochure and corrugated card case is the physical version of our blog. It is spiral bound meaning we can customise it according to the type of work clients are interested in and is printed on a metallic paper stock – using foil inks. We usually add new pages to it every few months.

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