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	<title>Bulldog &#187; Uncategorized</title>
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	<link>http://www.virtualbulldog.com</link>
	<description>Strategic business creativity that defines, inspires and transforms brands.</description>
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		<title>Blogosphere, we have lift off!</title>
		<link>http://www.virtualbulldog.com/uncategorized/blogosphere-we-have-lift-off/</link>
		<comments>http://www.virtualbulldog.com/uncategorized/blogosphere-we-have-lift-off/#comments</comments>
		<pubDate>Tue, 05 May 2009 15:24:39 +0000</pubDate>
		<dc:creator>Ren Spiteri</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://s66745.gridserver.com/?p=487</guid>
		<description><![CDATA[Just as we had jettisoned all hope of ever finding the time to launch our own blog, we finally have. This space will eventually serve as a shopwindow for the latest Bulldog projects and probably, depending on your point of view, will elicit one of the following reactions from you:
Cautious Questions - you are acutely aware [...]


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			<content:encoded><![CDATA[<p>Just as we had jettisoned all hope of ever finding the time to launch our own blog, we finally have. This space will eventually serve as a shopwindow for the latest <em>Bulldog</em> projects and probably, depending on your point of view, will elicit one of the following reactions from you:</p>
<p><em><span style="color: #ff6600;"><strong>Cautious Question</strong>s</span></em><span style="color: #ff6600;"> </span>- you are acutely aware that the pile of pixels in front of you could be 24 carat gold or grade A poo &#8211; you&#8217;re just not sure which.</p>
<p><span style="color: #ff6600;"><strong><em> </em></strong></span></p>
<p><em><span style="color: #ff6600;"><strong>Unbridled Kudos</strong></span></em> &#8211; you identify with the core truth in our idea so much, that you comment on it with ferver and turn up on our doorstep dangling a large bag of money.</p>
<p><em><span style="color: #ff6600;"><strong>Damning Criticisms</strong></span> </em>- with medical precision, you will wield our comments form to expose flaws in our work, so sentencing our egos to an unceremonious funeral.</p>
<p>Questions, kudos or criticisms, we&#8217;d love to hear from you.</p>


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		<title>Chic, jam packaging for Bakke</title>
		<link>http://www.virtualbulldog.com/uncategorized/jam-packaging/</link>
		<comments>http://www.virtualbulldog.com/uncategorized/jam-packaging/#comments</comments>
		<pubDate>Mon, 04 May 2009 18:00:33 +0000</pubDate>
		<dc:creator>Ren Spiteri</dc:creator>
				<category><![CDATA[Brand definition]]></category>
		<category><![CDATA[Collateral]]></category>
		<category><![CDATA[Graphic identity]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Bakke]]></category>
		<category><![CDATA[Identity]]></category>

		<guid isPermaLink="false">http://s66745.gridserver.com/uncategorized/chic-packaging-for-bakke/</guid>
		<description><![CDATA[The Bakke family have harvested and canned seasonal fruit in the Trondheim area of Norway for over 150 years. Their delicious jams are made in traditional open pans using fruits native to the area - such as strawberries, blueberries, raspberries and multe (cloudberry). For years, the jams were stored in glass Kilner style jars, adorned with hand printed labels and sold at farm produce markets in districts surrounding Trondheim. However, demand for Bakke jams reached a scale that necessitated more sophisticated production, marketing and distribution methods and today, these jams compete with hardier (but less authentic and tasty), mass produced, jam brands on the shelves of Trøndelag's supermarkets.


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			<content:encoded><![CDATA[<p>The Bakke family  have harvested and canned seasonal fruit in the Trondheim area of  Norway for over 150 years. Their delicious jams are made in traditional  open pans using fruits native to the area &#8211; such as strawberries,  blueberries, raspberries and multe (cloudberry). For years, the jams were  stored in glass Kilner style jars, adorned with hand printed labels and sold at farm produce markets in districts surrounding Trondheim. However, demand for Bakke jams reached a scale that necessitated  more sophisticated production, marketing and distribution methods  and today, these jams compete with hardier (but less authentic and  tasty), mass produced, jam brands on the shelves of Trøndelag&#8217;s supermarkets.</p>
<p><img class="alignnone size-full wp-image-968" title="Bakke packaging" src="http://www.virtualbulldog.com/wp-content/uploads/2009/06/bakke2.jpg" alt="Bakke packaging" width="570" height="599" /></p>
<p><span id="more-283"></span> Bulldog was commissioned  to develop an identity and packaging for this range. The result is a set of utterly simple but chic label designs, colour  coded in distinct, fresh shades that help consumers easily distinguish  between 6 different fruit flavours. Sourcing unique specialty  food-grade glass jars can be quite a challenge but the attention placed on this has paid off handsomely ensuring that  the product looks as good on the outside as it tastes on the inside.</p>
<p><span style="color: #ffffff;">..</span></p>
<p><img class="alignnone size-full wp-image-967" title="Bakke packaging" src="http://www.virtualbulldog.com/wp-content/uploads/2009/06/bakke1.jpg" alt="Bakke packaging" width="570" height="477" /></p>
<p><span style="color: #ffffff;">.</span></p>
<p><img class="alignnone size-full wp-image-970" title="Bakke wordmark" src="http://www.virtualbulldog.com/wp-content/uploads/2009/06/bak3.jpg" alt="Bakke wordmark" width="560" height="528" /></p>
<p><img class="alignnone size-full wp-image-969" title="Bakke packaging" src="http://www.virtualbulldog.com/wp-content/uploads/2009/06/bakke3.jpg" alt="Bakke packaging" width="570" height="599" /></p>
<p><span style="color: #ffffff;">.</span></p>
<p><span style="color: #ffffff;">.</span></p>


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